AI Lead Generation

AI Agents That Research and Generate Qualified Leads — Autonomously

One API endpoint, 7 built-in research tools, multiple enrichment providers. Your AI agent finds prospects, checks contact data, and shows you which leads are ready — you decide where they go.

Free plan · No credit card · EU-hosted

Watch an AI agent research and enrich leads — one URL, your AI works the list.
The Problem

Manual Lead Generation Doesn't Scale

Your team spends more time researching prospects than actually selling. Traditional lead gen tools still need a human clicking buttons at every step.

Research TimeHours

Manual research per prospect

Searching LinkedIn, company websites, news articles, and databases to build a complete prospect profile. Every single time.

Tool Sprawl5+

Disconnected data sources

Contact data lives in LinkedIn, enrichment tools, CRM, spreadsheets, and email. Nothing connects automatically — you copy-paste between tabs.

Data Decay30%

Typical B2B data decay per year

People change jobs, companies pivot, emails bounce. By the time your campaign launches, part of your list is already stale.

Manual Toil100%

Human-in-the-loop dependency

Traditional tools need you to click 'enrich', review results, fix errors, and route leads manually. Automation that still requires babysitting.

The Real Cost

Your best reps are stuck doing research work a machine should already be doing.

Manual lead gen doesn't scale. You need an AI agent that runs the pipeline while your team sells.

The Solution

AI Lead Generation Through One Endpoint

Give your AI agent one API endpoint. It researches prospects, enriches contact data through multiple providers, runs quality checks, and tells you which leads are ready.

AI Agent

AI Agent API — Autonomous Lead Research

Connect your AI agent to your lists through a single API endpoint. The agent reads your list schema, picks the right actions, and runs multi-step research within the permissions you set.

  • Works with Claude, ChatGPT, any MCP client, or anything that speaks HTTP
  • Schema auto-discovery — the agent learns your data structure
  • Actions to query, add, update, enrich, check, and fix records
  • Execution log — every call is logged with action, rows, credits, and duration
AI Agent API endpoint for autonomous lead research
Research

Built-in Research Tools — 6 Sources, Zero Config

Your AI agent gets access to Google Search, website scraping, HackerNews, Reddit, X/Twitter, and company lookup. No provider API keys to manage — research tools are built right in.

  • Google Search — web, news, places, and scholar results (free)
  • Website scraping — extract data from any page (free)
  • HackerNews search — find tech companies and founders (free)
  • Reddit + X/Twitter search — social signals and mentions (billed per use)
Enrich

Enrichment — Multiple Providers, One Pass

Once your AI agent finds a prospect, ListPlus queries multiple enrichment providers — one of them a 20-source waterfall — for verified emails, phone numbers, and company data. E-mail and phone lookups are charged only when found.

  • Multiple providers, including a 20-source waterfall
  • Verified emails — pay only when found
  • Company data — industry, size, location, website
  • Phone numbers, LinkedIn URLs, job titles
Enrichment through multiple data providers
Qualify

Quality Scoring & Readiness

Every lead gets a quality score from 0-10 based on 100+ automated checks. Dynamic sublists group the leads that are ready — you select them and send them to your CRM or outbound tool.

  • 100+ quality checks — email, phone, company, completeness
  • Quality score 0-10 per lead — know which data is reliable
  • Dynamic sublists by criteria — segment by ICP fit
  • Send ready leads to your CRM or outbound tool when you decide
Quality scoring and readiness sublists
The Difference

Before & After AI Lead Generation

AI-Powered Lead Gen
AI agent researches autonomously via API
One endpoint connects research and enrichment
Multiple providers queried in one enrichment pass
Quality score 0-10 with 100+ automated checks
Re-enrich stale records whenever you choose
One prompt to your agent — Agent API included, even on the free plan
Manual Lead Gen
Research each prospect manually across 5+ tabs
Copy-paste data between tools and spreadsheets
Enrich one provider at a time, manually
No idea which leads are actually qualified
Lead lists go stale before campaigns launch
Visual workflows built and maintained block by block
The AI Pipeline

Research. Enrich. Know What's Ready.

Research Autonomously

Your AI agent uses 7 built-in research tools to find prospects, scrape company pages, and gather intelligence — no human clicking required.

Enrich in One Pass

Every prospect gets enriched through multiple providers. Verified emails, phone numbers, company data — all in one pass.

Know What's Ready

Define your criteria once. Dynamic sublists show which leads are ready; the rest are flagged with the check that failed. You choose when to send them to your CRM or sequencer.

Free plan · Pro $55 · Premium $149

Free plan: import up to 25,000 records, edit 5,000, 25 credits. Pro $55/mo (100,000 records, 250 credits, Google Sheets, Airtable, Lemlist). Premium $149/mo (1,000,000 records, 1,000 credits) adds HubSpot, Salesforce, Pipedrive, Notion and Stripe. The AI Agent API is included in every plan, even the free one. Credits never expire.

See Pricing
FAQ

Frequently Asked Questions

How does AI lead generation work with ListPlus?

You connect your AI agent (Claude, ChatGPT, any MCP client, or your own code) to a ListPlus list through a single API endpoint. The agent reads the list schema, then uses the API actions to research prospects, enrich contact data through multiple providers, run quality checks, and tag or sort the leads that are ready — within the permissions you set. Sending leads to your CRM or sequencer remains your call.

Which AI models can I use?

Any client that can make HTTP requests works with the ListPlus AI Agent API: Claude and ChatGPT, any MCP client via the MCP server at /mcp/{token}, or your own scripts via REST at /d/{token}. No proprietary SDK required.

What research tools are built in?

Your AI agent gets access to 6 research tools out of the box: Google Search (web, news, places, scholar — free), website scraping (free), HackerNews search (free), Reddit search (10 credits), X/Twitter search (3 credits per 100 tweets), and company lookup (0.25 credits). No additional API keys needed.

How accurate is AI-generated lead data?

ListPlus doesn't generate contact data — it looks it up and checks it. E-mail and phone lookups are charged only when found. Every lead gets a quality score from 0-10 based on 100+ automated checks covering email validity, phone format, company data completeness, and more. You always know which data you can trust.

Is this different from Clay's AI workflows?

Yes. Clay is built around visual workflows you assemble block by block, and it is US-hosted. ListPlus gives your AI agent a single self-describing API endpoint plus an MCP server — the agent works out the steps itself. ListPlus is EU-hosted, ships 100+ built-in quality checks, has a free plan, and starts at $55/mo.

Can I use this with my existing CRM?

Yes. On Premium, ListPlus connects to HubSpot, Salesforce, and Pipedrive via Pipedream (OAuth) with two-way sync. Your AI agent enriches and qualifies leads in ListPlus; you then sync the results back to your CRM. CSV/Excel import works on every plan, Google Sheets and Airtable from Pro.

Start Generating Leads with AI Today

Free plan · No credit card · AI Agent API in every plan