HubSpot Enrichment

Enrich Your HubSpot Contacts — Automatically

Pull contacts from HubSpot, enrich with 15+ data providers, clean with AI, and sync back — without a single CSV export.

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Free plan · No credit card · EU hosted

See how ListPlus imports, cleans, and enriches contact data in minutes.

The Problem

Your HubSpot Data Is Incomplete

Most HubSpot databases have massive gaps — missing emails, outdated job titles, no phone numbers. Manual enrichment doesn't scale.

Missing Emails
40%
Missing emails

Nearly half of HubSpot contacts lack a verified email address. Outbound campaigns hit dead ends before they start.

Stale Titles
60%
Outdated job titles

People change roles every 2-3 years. Your HubSpot data decays faster than you think — and you're targeting the wrong person.

Manual Work
3hrs
Per manual enrichment batch

Export CSV, upload to enrichment tool, download, re-import, deduplicate. Every week. For every list.

Trust Gap
0%
Confidence in data quality

Without automated quality checks, you never know which records are reliable and which are garbage.

The Real Cost
Your HubSpot reps are prospecting from data that's half-empty and half-wrong — and nobody flags it.

HubSpot needs a continuous enrichment layer behind it, not another quarterly CSV round-trip.

The Solution

HubSpot Enrichment on Autopilot

Connect HubSpot in one click. ListPlus pulls your contacts, enriches them through 15+ providers, and syncs clean data back to your CRM.

Connect
One-Click HubSpot Import

Connect your HubSpot account and pull contacts, companies, or deals directly into ListPlus. No CSV exports, no manual work.

  • One-click connection via Pipedream — no API keys needed
  • Filter by lists, owners, or properties before import
  • Automatic column mapping to HubSpot properties
  • Incremental sync — only new or changed records
HubSpot import wizard in ListPlus
Enrich
Waterfall Enrichment — 15+ Providers

Don't rely on a single data source. ListPlus cascades through FullEnrich, Prospeo, CompanyEnrich, and more until it finds verified data.

  • Waterfall through 15+ providers automatically
  • Verified emails — pay only when found
  • Phone numbers, LinkedIn URLs, company data
  • From €0.02 per enrichment — fraction of Clay's cost
Waterfall enrichment with multiple providers
Clean
AI-Powered Data Quality

107+ automated quality checks catch formatting errors, duplicates, invalid emails, and inconsistencies before they reach your CRM.

  • Email validation and disposable email detection
  • Phone number normalization to E.164
  • Job title standardization and seniority detection
  • Duplicate detection and merge suggestions
Data quality checks and quick fixes
Sync
Write Back to HubSpot

Enriched and cleaned data syncs back to HubSpot automatically. Choose which fields to update, protect manual edits, and keep your CRM clean.

  • Bidirectional sync — HubSpot stays up to date
  • Field-level control — choose what gets updated
  • Fill-only-empty mode — never overwrite manual edits
  • Audit log for every change
Sync enriched data back to HubSpot
The Difference

Before & After ListPlus

After
✓One-click import, always in sync
✓Waterfall through 15+ providers automatically
✓107+ automated quality checks
✓Bidirectional sync with field-level control
✓Quality score per record (0-10)
✓From €39/mo — fully automated
Before
✗Export CSV from HubSpot every week
✗Upload to one enrichment tool at a time
✗Manually check for duplicates and errors
✗Re-import and hope nothing breaks
✗No idea which data is reliable
✗$446/mo for Clay + manual work
Automation

Set It Up Once. It Runs Forever.

Scheduled Enrichment

New HubSpot contacts get enriched automatically. Set your criteria once — ListPlus handles the rest.

Smart Routing

Define sublists with rules. When a contact meets your ICP criteria, it routes to the right campaign or CRM pipeline automatically.

AI Agent Access

Give any AI agent API access to your enriched data. Claude, ChatGPT, or custom agents can query, enrich, and update your pipeline.

Setup

HubSpot enrichment setup — four steps, under five minutes

No developer required. OAuth handles authentication; field mapping is visual; enrichment rules are conditional and editable anytime.

1

Connect HubSpot via OAuth

Click 'Connect HubSpot' in ListPlus. You're sent to HubSpot's OAuth consent screen with the requested scopes (contacts read + write, companies read + write). Approve once — ListPlus never stores HubSpot credentials.

2

Map HubSpot fields to ListPlus

ListPlus auto-detects standard HubSpot properties (email, firstname, lastname, jobtitle, company, phone) and pre-fills the field mapping. Custom HubSpot properties can be mapped via dropdown. Changes apply immediately and are versioned.

3

Configure enrichment rules

Set conditions per field — for example: 'enrich phone only if empty AND contact owner equals SDR team'. Rules prevent overwrites, respect ownership, and minimize credit usage.

4

Enable auto-sync (optional)

Turn on scheduled enrichment to run daily, weekly, or on every new contact created in HubSpot. Bidirectional sync pushes cleaned data back to the same HubSpot record — no duplicate creation.

From €39/mo

Free plan with 250 records. Pro from €39/mo (5,000 records, all enrichment providers). Premium from €79/mo adds CRM sync and AI Agent API. No per-seat pricing.

See Pricing
FAQ

Frequently Asked Questions

How does the HubSpot connection work?
You connect HubSpot in one click via Pipedream — no API keys or developer access needed. ListPlus reads your contacts, companies, or deals and lets you filter by list, owner, or property before importing. The connection is read+write, so enriched data syncs back automatically.
Which enrichment providers are included?
ListPlus cascades through 15+ providers including FullEnrich (Apollo, Hunter, Lusha, Cognism, ContactOut, and more), Prospeo for LinkedIn and person lookup, CompanyEnrich for company data, and Serper for Google-powered LinkedIn URL search. You only pay for found results.
Will enrichment overwrite my manual edits in HubSpot?
No. ListPlus has a fill-only-empty mode that only writes to fields that are currently blank in HubSpot. You can also control exactly which fields get updated and which are protected.
How much does enrichment cost per contact?
Email enrichment starts at €0.02 per contact (waterfall through 15+ providers). Company data is €0.005 per lookup. Full person enrichment (email + phone + company) is €0.04-0.08 depending on the provider path. You only pay for successful enrichments.
Is my HubSpot data safe?
Yes. ListPlus is hosted on EU infrastructure (Frankfurt) via Vercel (SOC 2 Type 2, ISO 27001). CRM credentials are managed by Pipedream (SOC 2 Type 2). All data is processed within the EU. Contact data is cached in encrypted Redis with automatic TTL — data auto-deletes after processing. We never share your data with third parties.
How is this different from Clay?
Clay costs $446+/mo for CRM integration and requires manual workflow building. ListPlus starts at €39/mo, connects to HubSpot in one click, and runs enrichment automatically. Plus: EU data residency, full AI agent API access, and 107+ built-in quality checks that Clay doesn't offer.

Enrich Your HubSpot Data
Today

Free plan · No credit card · Connect HubSpot in 30 seconds

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