Use Cases

See ListPlus in action.

Real workflows from real teams. Find the one that fits yours.

Outbound Campaign Prep

GTM Engineer

CRM Hygiene

RevOps

AI Agent Enrichment

Technical Founder

List Import & Cleanup

Everyone
The Problem

The export/import cycle is killing your productivity.

Every data tool forces you through the same painful workflow. ListPlus eliminates it entirely.

The Old Way
✗Export CSV from CRM
✗Upload to enrichment tool
✗Process (already stale)
✗Export result as CSV
✗Re-import (pray for no conflicts)
✗Repeat every single time
The ListPlus Way
✓Connect via OAuth (once)
✓Work on live data
✓AI analyzes & enriches
✓Changes sync back automatically
✓Zero files, zero manual work
✓Set it and forget it
GTM Engineer

500 webinar attendees in. 380 qualified leads in Lemlist by Tuesday morning.

Import attendees from any source, enrich with 15+ providers, score by ICP fit, and route qualified leads directly to your sequencer — automatically.

Pull from Zoom, CSV, Sheets, or any webhook — data lands in seconds. No manual export.

Waterfall enrichment fills company, phone, job title. 83% coverage.

AI scores by ICP. Leads above threshold route to Lemlist automatically.

Real-world example: Webinar → Outbound Campaign

500 webinar attendees enter the pipeline on Monday morning. By Tuesday, your Lemlist sequence has 380 qualified leads.

PULL
Pull Attendees
500 webinar attendees from Zoom API or CSV. Fields: name, email, company (40% missing).
Monday, 9:00 AM
→
PROCESS
Clean & Enrich
Validate emails (47 invalid removed). Waterfall enrich: company, phone, job title. 83% coverage.
Monday, 9:15 AM
→
PROCESS
Score & Tag
AI scores by ICP fit: SaaS, 50-500 employees, DACH. 380 contacts score > 70.
Monday, 10:00 AM
→
ROUTE
To Lemlist
380 qualified leads auto-added to “Webinar Follow-Up” sequence. 73 stay in “Needs Review”.
Monday, 10:05 AM
RevOps

Every Monday at 6 AM, your CRM cleans itself.

Schedule automated pipelines that validate emails, normalize data, enrich missing fields, and sync everything back — without anyone touching a keyboard.

Schedule: runs every Monday at 6 AM. Set once, works forever.

Validates emails, normalizes phones, standardizes countries.

Enriches missing fields and syncs all changes back to CRM.

Example: Weekly CRM Hygiene Pipeline

Runs every Monday at 6:00 AM — zero manual work.

PULL
Fetch from HubSpot
Pull all contacts updated in the last 7 days. Incremental sync via API.
Monday, 6:00 AM
→
PROCESS
Validate Emails
Flag invalid, disposable, and role-based addresses. Remove hard bounces.
Monday, 6:02 AM
→
PROCESS
Normalize Data
Standardize countries to ISO, phone numbers to E.164, company names to proper case.
Monday, 6:05 AM
→
PROCESS
Enrich Missing
Waterfall enrichment fills missing phone, job title, and company data. 15+ providers.
Monday, 6:10 AM
→
PROCESS
Tag & Score
AI scores by ICP fit. Tag decision makers, flag contacts needing review.
Monday, 6:15 AM
→
ROUTE
Sync to CRM
Auto write-back all changes to HubSpot. Updated fields, new tags, scores.
Monday, 6:20 AM
Technical Founder

Claude enriches 1,000 contacts overnight. You sleep.

Give any AI model secure API access to your pipeline. The agent discovers your schema, queries records, researches the web, and writes results back — autonomously.

Open REST API + native MCP. Any AI that makes HTTP requests works.

Granular permissions: column visibility, write whitelists, rate limits.

~$2.50 in AI tokens for 1,000 contacts (vs. $100+ in enrichment credits).

Example prompt for Claude:
“Here is my ListPlus API endpoint: [URL]. Find all contacts where company is empty. Research the email domain for each. Fill in company name, industry, employee count, and city. Use only_empty mode. Work in batches of 50.”
→ Claude processes 1,000 records in ~45 minutes.Cost: ~$2.50 in API tokens (vs. $100+ in enrichment credits)
Explore the full AI Agent API →
Everyone

Messy CSV in. Clean, enriched data out.

Upload any list — event attendees, scraped leads, purchased data, old CRM exports. ListPlus cleans, deduplicates, enriches, and delivers campaign-ready contacts.

Drag and drop CSV or Excel. Auto-detect columns, clean headers.

107+ quality checks run instantly: invalid emails, duplicates, formatting.

Before/After — see your data transform in real time.

Email Validation

Detect invalid, disposable, and role-based emails. Triple verification across services.

Phone Normalization

E.164 format, country code detection, mobile vs. landline classification.

Company Enrichment

Firmographics, revenue, headcount, industry, tech stack, social profiles from domain or name.

Job Title Cleanup

Standardize titles, detect seniority level, map to decision-maker categories.

Country Standardization

ISO codes, full names, region mapping. Handle every format: US, USA, United States, U.S.

Duplicate Detection

Find and merge duplicates by email, domain, name, or any combination. Smart fuzzy matching.

Salutation Generation

Auto-generate formal and informal salutations. Multilingual: DE, EN, FR, ES.

AI & MCP Enrichment

Any AI model enriches via REST API or MCP. Claude, ChatGPT, and custom agents connect natively and fill missing fields autonomously.

Workflow Chains

Chain unlimited steps: validate, clean, enrich, tag, route. Schedule or trigger on events.

FAQ

Frequently asked questions

What does “live API connection” actually mean?
Think of it like the difference between a Google Doc and emailing Word attachments back and forth. With a live API connection, ListPlus reads and writes directly to your CRM via OAuth. You authenticate once, and from that point on, every change you make syncs back automatically. No exports, no imports, no stale data. Your CRM is always up to date.
How does waterfall enrichment work?
Instead of relying on a single data provider, ListPlus cascades your enrichment request through 15+ premium providers in sequence — Apollo, Hunter, Lusha, Cognism, ContactOut, and more. If the first provider returns no result, the next one tries, then the next, until verified data is found. Emails are triple-verified across services. You only pay when data is actually returned, so there is no wasted spend on misses.
Can I schedule automated workflows?
Yes. You can build multi-step pipelines that run on a schedule — for example, every Monday at 6:00 AM: fetch new contacts from HubSpot, validate emails, normalize data, enrich missing fields, score by ICP fit, and sync everything back to your CRM. Zero manual work. The pipeline runs whether you are at your desk or not.
How large can the datasets be?
ListPlus handles datasets with 100,000+ rows. Individual cell updates complete in under 200ms regardless of dataset size, thanks to our optimized storage layer. Bulk operations like “normalize all phone numbers” process thousands of rows in parallel. There are no artificial row limits on any plan.
Live
API connections
Auto
Sync-back
Zero
Files to manage
Plain
English commands

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